A cozy, (holistic) branding and marketing studio in Victoria, BC – helping beauty, wellness, and creative experts wordwide become sought-after brands
Mikkel is an LA-based swim label for adventurous women who expect more from their swimwear — more comfort, more style, more meaning.
Born from a refusal to sacrifice quality for cuteness, Mikkel designs sustainable bikinis that move with you, flatter your body, and last through every sun-drenched memory you make — not just one season.
Each piece is created with recycled materials, ethical production, and a give-back initiative that helps protect the places you love most,
so you can invest in your adventures, your values, and yourself.
The result is Mikkel: A brand made for sun-drenched beaches, well-loved passports, and every story you’re still writing.
Luxurious, earth-rooted, endlessly wearable.
Designed to move with you. Built to last through every new story you write.
Every design decision was made to reflect the soul of Mikkel’s ideal customer:
Luxurious, but never pretentious.
Sophisticated, but never out of touch.
Adventurous, but still rooted in simplicity and ease.
The final brand identity blends elegance with approachability, capturing the spirit of women who expect more from their swimwear: more comfort, more beauty, more sustainability — without giving up who they are.
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